PR MatchMaker.com
New Client Application

In order to match you up with an appropriate PR company, we need to learn more about you, your goals and your project. Please fill out this Application in as much detail as possible. It is divided into 4 sections: Contact Information, Project Information, Publicity Goals, and Publicity Budget. (Required fields are marked with a *)

1. Contact Information

Your Name:
*

Mailing Address:
*

City: * State: * Zip: *

Phone number:
- - *

Fax number (if any):
- -

Email Address:
*

Website URL (if any):

2. Project Information

What are you hoping to promote? (Briefly describe your project.)

What are your goals and objectives for your project?

Have you ever worked with a publicist or PR firm before? Briefly explain what that experience was like.

Please check the categories below that best describe what you are looking to publicize. (Please limit yourself to a maximum of 5 choices)

Authors - Non-fiction
Authors - Fiction
Authors - Cookbooks
Agriculture
Beauty / Fashion
Books / Publications
Brand Marketing
Business - Workplace
Business - Management & Leadership
Business - Human Resources (HR)
Business to Business
Corporate / Corporate Communications
Crisis Management
Development / Fund Raising
Education Institutions
Energy
Entertainment / Theatre
Environment
Financial
Food / Beverages
Foreign Markets Health
Healthcare / Medical
High-Tech. / Industrial
Home Furnishings
Industrial
International
Investor Relations
Minority Markets
Musicians
Non-Profit
Pharmaceutical
Political Candidates
Product Publicity
Professional Services
Publishing
Real Estate
Retail
Special Events
Sports - Celebrities
Sports - General
Transportation
Travel
Utilities

If your category isn’t listed, please list a few Keywords that best describe your project.

3. Publicity Goals

What media sources do you want to target the most?
TV
Radio
Newspapers
Magazines
Internet
Creative Placement (other) Explain:

Is your main focus?
Local / Regional Publicity
National Publicity
Both Local & National Publicity
International Publicity

Is the geographic location of the publicist important to you?
No, I can work with my publicist via phone, email, and fax
Yes, I would like to work with someone based in or around my region.

What size company are you hoping to work with?
Any size, I’m more concerned with results
Small: 1 to 3 employees
Medium: 4 to 10 employees
Large: More than 10 employees

In addition to aquiring a publicist, are you planning to make media contacts on your own?

4. Publicity Budget

When you think about your budget, what do you think would work best for you?
Monthly Retainer
Package Deals (Examples: 20 city radio tour, radio & TV, or print only)
Pay Per Placement
I' m not sure. I need to learn more about different pricing options.

If you have a set publicity budget, how much is it?
$

Explain in your own words what your expectations are as to pricing:
(We will not share this with the PR company. This is just to help provide a better match.)

If you don't have a website, would like to be matched with someone who can give you a quote to establish a website for you?

Finally, please use this space for any questions or additional information that would aid in matching you with a publicity professional.

Thank you for the taking the time to fill out our PR MatchMaker.com Client Application. We look forward to matching you up with PR companies that can help spread the word about your project and get you the results you deserve. When you have completed the Application, please press the SUBMIT button one time only. Thank you.